VOLUME 9 Issue-5 VOLUME - 9 ISSUE - 5 MAY- 2026

3. CONSUMER PERCEPTIONS TOWARDS SERVICE QUALITY IN RETAIL BUSINESS

Author: W. Angelin Felcia, Dr. S. Sangeetha

The study analysed the consumer perceptions towards service quality in retail business and its impact on customer experience, loyalty, and purchasing behaviour. A structured questionnaire was used to collect data from retail customers, focusing on various service quality dimensions such as store environment, staff interaction, reliability, policies, and technology integration.

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2. ECHOCARDIOGRAPHY SEGMENTATION WITH ENFORCED TEMPORAL CONSISTENCY

Author: Sangeetha Kamatchi .K, Dr P Guhun ME

In modern clinical practice, echocardiography is the most vital imaging modality for assessing cardiac function, yet precise segmentation of the Left Ventricle (LV) remains a challenge due to ultrasound artifacts and speckle noise. While standard deep learning architectures excel at segmenting static frames, they often process images in isolation, leading to "flickering" boundaries that lack physical plausibility.

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1. EMPLOYEE PERSPECTIVES ON CUSTOMER SATISFACTION FOLLOWING E-CRM IMPLEMENTATION

Author: Mr. Sajid A M, Dr. A Dharmaraj

This research investigates the impact of training and support on the use of electronic Customer Relationship Management systems by employees, as well as how employees perceptions of e-CRM efficiency correlate with their assessment of customer satisfaction within the banking industry. While prior studies have largely concentrated on the customer viewpoint, this research fills a significant gap by examining the experiences and perspectives of bank employees who engage with e-CRM systems on a daily basis. In particular, it evaluates their views on system usability, changes in workload, and the sufficiency of training and support.

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